Wednesday, June 11, 2008
Thursday, May 8, 2008
Five Ways to Profit from Using Video Online
The newest media wave to hit the online shore is video. Businesses, have largely been left standing on the shore, scratching their heads and wondering if there's any real value to be earned from diving into making their own live video broadcasts, video emails or video on demand infommercials. Here are just five of the many ways video adds to the bottom line of any company.
1. People remember more of your message.While people generally remember 10% of what they read and 20% of what they hear. But, they'll remember as much as 50% of what they see and hear together. Before anyone can act on your message, they need to process and remember it.
2. Increase responses by up to 30%.A call to action is much easier to follow if it is actively delivered. Sound and motion are powerful action drivers, especially when they are delivered by your sincere enthusiasm and passion for your topic. Companies who have made the switch to video email and on- demand broadcasts have reported response rates jump as much as 30% following a broadcast.
3. Build your credibility.People do business with people they know, like and trust. When you cut through the technological barriers of the Internet and put yourself online, you put "your self on the line" as far as viewers are concerned.
The time it would normally take you to build a relationship with a potential customer can be dramatically shortened as a result.
4. The cost savings are obvious.Anytime you can avoid the high costs of sending someone on the road to meet with clients or attend a meeting, the bottom line savings are immediate and obvious. In addition to any costs associated with attending a meeting, you need to factor in travel costs covering airfares to taxis and tolls, hotel costs, meal expenses, and even your internal costs to process the expense paperwork.
5. Soft cost savings multiply returns.Spare yourself the productivity drain and the physical and mental tolls travel takes on your company's road warriors and you could enjoy "soft" cost savings that dwarf your hard dollar travel costs. Want an example? Look at your own calendar for the past month and count up just the hours you spent traveling to and from meetings. Multiply that by your hourly wage, and then by the number of employees in your firm. If reasons like these don't help you convince the reluctant decision makers in your company to add video to your communications mix, please be patient with them. Historically they are in good company. There were many who claimed the smeary images on hard to handle rolls of paper called "faxes" could never function in place of an original document. And who, they asked, would ever want to spend more time typing an email message when they
could so easily pick up a telephone and place a call?
Wednesday, January 30, 2008
Monday, January 28, 2008
Mortgage Fraud Presentation
From: edrybczynski, 4 months ago
Mortgage Fraud: Causes and Consequences
SlideShare Link
10 Proven Techniques for Building Your Ideal Life
From: lifemapp, 9 months ago
10 areas to focus when Building Your Ideal Life. From Dave Darby, founder of LifeMAPP.
SlideShare Link
Sunday, December 30, 2007
Many people wonder what exactly is a blog, and how can it help their business, if at all. This is a common question that people ask me as I make big
money on the internet with blogs, but before you can make big money with blogs you must first understand what blogs are all about, because many people simply don’t know.
The blog has been around for years, however just came into major popularity in the last three years.
The weblog, or blog is simply a application that
allows users to post written text that gets immediately posted to the web, like an online journal of sorts.
The blog is something that is meant to be as easy to use as the word processor application on your computer. While most websites take hours to update, a blog can be updated in real time, as quick as one would save a file to a computer. This is partly what makes blogs magical.
Blogging is a great way to get information on the internet inexpensively
with friendly results, such as high search engine ranking, and free advertising.
The blog, with it’s variety of keyword heavy posts allows people to make money
off of the high return result on a search engine like Google. What this means is
that if you are selling home security systems, and you create a blog about good
deals on such systems, chances are people looking for a security system will come across your blog in the search engine. This added exposure will surly help more people notice your business, and make purchases, thus creating greater business for you.
Blogs are most commonly found on the internet via the World Wide Web,
and can be published for free by some of the biggest names on the internet. The
fact that the blog is free is the main reason why people can so easily profit from
using them, because there is no real upfront investment with blogs, and thus
there is only one way to go from zero dollars invested, and that’s to profit.


